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Home » Archives for August 27, 2020

Sound Jury Blog

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Mock Jury

Rethinking Your Takeaways from Mock Trials and Focus Groups

With every project, I’m reminded of the power of a mock trial to effectively and efficiently inform one’s litigation strategy. Too often I think attorneys

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Jill Schmid, Ph.D. August 27, 2020
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Other Posts:

The Sniper Defense 001 – The Podcast Playbook for Defense Attorneys

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Repeating the Importance of Repeating

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Are Millennial and Gen Z Jurors More Likely to Go Nuclear? Interesting Findings from Controlled Studies

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Strategies for Influencing Jurors’ Note-Taking (Part 2)

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Strategic Insights on Affective Economy: Countering Juror Anger With Sadness Can Exert Downward Pressure on Damages

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Roger Goodell, the NFL, and the Importance of Central Facts

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The Legal Pad #7: Fear of Being Overturned

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The Perils of Powerless Speech Part 2: There’s an App for That!

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Rethinking Your Assumptions About PowerPoint Slides

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Research Shows COVID-Related Opinion Shifts in Nationwide Jury Pools

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